Now people of America and Canada will taste the products of Bihari brand Sudha. Americans will enjoy ghee and makhana. Whereas, Canadians will eat Gulab Jamun made by Sudha. The export of these three products of Sudha was started by Chief Minister Nitish Kumar on Friday from 1 Anne Marg. On this occasion, he flagged off the vehicles of Sudha products. One vehicle had ghee and makhana going to America, while the other had Gulab Jamun for Canada.
These vehicles will take these products to the port, from there they will be sent to their destination by sea ship. With the departure of the first consignment of these products of Sudha, it is now believed that this brand of Bihar will soon become global. In the coming days, its products will be in good demand abroad as well. This will increase the income of thousands of farmers of Bihar associated with dairy. With this initiative, other products of Bihar are also expected to make their distinct identity in the international market.\
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Due to this, the development of Bihar and the income of the people here will increase rapidly. Also Read – Rajasthan Guv holds security meet, interacts with border village residents Bihar State Milk Cooperative Federation Limited (COMFED), which was till now selling the products of its famous brand Sudha in different parts of India such as Bihar, Jharkhand, Uttar Pradesh, West Bengal, Delhi and North-Eastern states, but now Sudha Ghee in 1, 5 and 10 kg packs, apart from Sudha Makhana in 250 gram packets are being exported to the United States of America and Sudha Gulab Jamun in 1 kg packets are being exported to Canada.
The first consignment of products includes products worth Rs 48 lakh. This includes 5 thousand 700 kg ghee worth Rs 31.45 lakh, 500 kg Makhana worth Rs 8.30 lakh and 5 thousand kg Gulab Jamun worth Rs 8.25 lakh.
Union Panchayati Raj, Animal Husbandry, Dairy and Fisheries Minister Rajiv Ranjan Singh alias Lallan Singh, Deputy Chief Minister Samrat Chaudhary, Water Resources cum Parliamentary Affairs Minister Vijay Kumar Chaudhary, Animal and Fisheries Resources Minister Renu Devi, Revenue and Land Reforms Minister Sanjay Saraogi, Environment, Forest and Climate Change Minister Dr. Sunil Kumar, MP Sanjay Kumar Jha, Chief Secretary to the Chief Minister Deepak Kumar, Development Commissioner Pratyaya Amrit, Principal Secretary to the Chief Minister Dr. S. Siddharth, Additional Chief Secretary of Animal and Fisheries Resources Department Dr. N Vijayalakshmi, Secretary to the Chief Minister Anupam Kumar, Secretary to the Chief Minister Kumar Ravi, Special Officer to the Chief Minister Gopal Singh and other senior officials were present in this program organized by Sudha.
ISIFOL LLC Company has come forward to export various pack sizes of Sudha Ghee to America. For this, 1 liter, 5 liter and 10 liter pack sizes of cow ghee have been selected. At the same time, an agreement has been made with Chandigarh Sweets Overseas Limited (CSO Limited) to export Gulab Jamun to Canada. Plants made as per international standards In order to prepare Sudha products as per international standards for export, many plants of COMFED have been made as per international standards.
More work is going on in this direction. Currently, the Nalanda Dairy located in Bihar Sharif has been converted as per the standards of Export Inspection Council (EIC) and has received EIC code from the Council for export. The plants of Dr. Rajendra Prasad Milk Producer Cooperative Union Limited located in Barauni, Begusarai have been converted as per the international standards of Export Inspection Council. The plant located in Sitamarhi is also being converted as per the same standards. Efforts had started from last year itself so that the products of Bihari brand Sudha could be exported to America and Canada. In June 2024, a team of officials led by Dr. N. Vijayalakshmi (also President of COMFED), Additional Chief Secretary of Animal and Fisheries Resources Department, went to America.
The team also included the General Manager and Assistant General Manager of COMFED. This team of officials had made efforts at many levels to find potential markets in the US for the export of Sudha products. In this sequence, various products of Sudha were displayed at the Summer Fancy Food Show held in New York, USA from 23 to 25 June 2024. This was the first effort of its kind, through which the American people were introduced to Sudha products. During this, people showed a lot of interest in it and also appreciated it
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