State-owned milk brand Verka has announced a Rs 2 per litre hike in the maximum retail price of its pouch milk variants in Punjab and adjoining areas, along with Delhi and NCR, with effect from April 30. However, prices of other milk-based products will remain unchanged for the summer.
The changes have been approved by the Managing Director, Milkfed, and will be implemented from the morning of April 30.
Similarly, prices for 1-litre and 1.5-litre pouches have been hiked by Rs 2 and Rs 3, respectively.
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Officials said the price hike was necessitated after the increase of rates by other dominant dairy players in Punjab and adjoining areas.
“The revision is an annual exercise during summers to compensate dairy farmers as the production of milk decreases and input cost goes up,” officials said.The Punjab State Co-operative Milk Producers’ Federation Limited arrived at a decision to hike the prices after a meeting of the members on April 28 and an approval by the Milkfed Managing Director. General managers of Amritsar, Bathinda, Chandigarh, Faridkot, Ferozepur, Gurdaspur, Hoshiarpur, Jalandhar, Ludhiana, Mohali, Patiala, Sangrur, and Bassi Pathana have been informed in this regard.
Other products
Dahi (180gm cup): Rs 20
Dahi (350gm cup): Rs 33
Dahi (400gm packet): Rs 32
Plain Lassi (800ml): Rs 30
Cheese (200gm): Rs 81
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